Facade-Cannes

at Cannes
June 16 - 19

Featured sessions

The Performance Amplifier: Can audio drive performance of your entire campaign?

Hear from measurement experts and brands on the role audio can play in driving campaign performance. Using real world examples and battle-tested theories, we uncover insights into unexpected levers that drive performance.

The Role of AI in Creative Processes: Exploring Creativity, Speed, and Trust

Join us for an engaging panel discussion on how AI is revolutionizing the creative industry. Discover how AI can generate endless ideas and accelerate the creative process, allowing brands and agencies to keep up with ever-changing cultural cycles. We'll explore the potential of AI to enhance rather than replace creativity, and discuss how it can help build trust with audiences by ensuring the credibility of ideas. Additionally, we'll delve into the aspects of creativity that can be automated and consider the role of audio as a fast production tool that can feed the AI engine.

Building Harmonious Relationships with Clients and Agency Teams

Tech and automation. Hybrid workspaces. Creators vs. Creatives. The work of marketing has evolved immensely in the last four years. And that’s changed the dynamic of the client/agency relationship. Leading agency CEOs tackle the tough questions of the day and weigh in on the art of fostering harmonious client relationships.

breakfast session

Morning Breathwork with Radhi Devlukia

Radhi Devlukia, Will Pearson
Tuesday, 9:30am - 11:30am
La Californie Restaurant (Across from the Palais)

Start the day with a rejuvenating breathing exercise, guided by New York Times bestselling author and podcast host Radhi Devlukia. Get ready to energize your body and clear your mind for the meetings ahead.

breakfast session

Where Real Influence Happens

Bobby Bones, Conal Byrne, Michele Barlow (Bank of America) Kate Cronin (Moderna, inc.) Patrizio Spagnoletto, (Warner Bros. Discovery)
Tuesday, 9:30am - 11:30am
La Californie Restaurant (Across from the Palais)

Are you missing the people, ideas and moments that really influence your consumers? Learn more about how to start conversations, tap into influence and create relevance and impact with consumers on their terms and their turf in real communities across the map.

lunch session

You Can't Build Trust with a Test: Multicultural Marketing with Intention

Tony Coles, Wilmer Valderrama, Walter Frye (Amazon), Erica Taylor (Genentech)
Tuesday, 12:30pm - 1:30pm
La Californie Restaurant (Across from the Palais)

Participating in heritage months isn’t enough. And, no, we‘re not a marketing “test.” Find out how being intentional about when, where, why and how you show up can build real trust — and revenue.

breakfast session

Meditation and Breathwork with Jay Shetty and Radhi Devlukia

Radhi Devlukia, Jay Shetty, Conal Byrne
Wednesday, 9:30am - 11:30am
La Californie Restaurant (Across from the Palais)

Join bestselling authors Jay Shetty and Radhi Devlukia for a calming morning meditation and breathwork session, helping you find your center and embrace Cannes with clarity and focus.

breakfast session

F the Funnel: Understanding Real Influence and Impact

Gayle Troberman, Jonathan Mildenhall (Rocket Companies), Claudine Cheever (Amazon)
Wednesday, 9:30am - 11:30am
La Californie Restaurant (Across from the Palais)

In the age of big data, are we over targeting ourselves into irrelevance? How do you look past productivity to find real impact? Join marketing leaders at Amazon and Rocket Companies for a conversation that puts the funnel in its place.

breakfast session

Data-Driven Audio: The Myths and Realities

Carter Brokaw, David Cohen (IAB), Allyson Dietz (TransUnion), Mike Evans (Magnite), Joel Lunenfeld (PMX)
Wednesday, 9:30am - 11:30am
La Californie Restaurant (Across from the Palais)

Audio is one of the most effective ways to drive ROI for brands. Now with audience-based buying across all audio – broadcast, podcast and streaming – and with all audio inventory available programmatically, there are more ways than ever to drive results with the medium. In this panel, industry leaders will debunk the current misconceptions about data-driven audio buying and discuss how leaders are leaning into new audio adtech in 2024. Join executives from IAB, Publicis, Magnite, TransUnion and iHeart for an insightful conversation on audio’s versatility–whether for broad mass reach or the engagement of hyper-targeted cohorts – to drive KPIs at scale.

lunch session

Working with Cancer: A Shared Commitment

Carla Serrano (Publicis Groupe), Conal Byrne, Drew Panayiotou (Pfizer)
Wednesday, 12:30pm - 2:30pm
La Californie Restaurant (Across from the Palais)

Companies worldwide have shown support for the #workingwithcancer pledge. This powerful panel is your chance to learn how the movement started, where it is right now, and how your organization can take part.

lunch session

New American Consumer: The Conversations You Should Be Having

Rahul Sabnis, Scott Hess, Ryan Seacrest
Wednesday, 12:30pm - 2:30pm
La Californie Restaurant (Across from the Palais)

Consumer beliefs and values have changed. How do brands reach audiences in 2024? Join American radio and TV host Ryan Seacrest, iHeartMedia’s EVP, Chief Creative Officer, Rahul Sabnis and Publicis’ own Scott Hess as they examine the gap between Ad Land and the Heartland, and the biases getting in the way of growth.

Happy Hour Session

How to Make America Your Friend: Ryan Seacrest Tells You How He Does it Everyday

Ryan Seacrest, Gayle Troberman, Kory Marchisotto (e.l.f. Beauty)
Wednesday, 4pm - 5pm
La Californie Restaurant (Across from the Palais)

Relatability and connection are unique and enduring powers, whether for a brand or a personality, in creating relationships with fans that feel more like friendships. Join Ryan Seacrest, the hardest working man in showbiz, as he shares why he wakes up every morning to talk to all of America. Alongside him, Kory Marchisotto, CMO of e.l.f. Beauty, will discuss how the company leans on positivity, inclusivity and accessibility—establishing itself as a trusted truth-teller in the center of cultural conversations.

Happy Hour Session

Happy Hour with Ryan Seacrest

Ryan Seacrest
Wednesday, 5pm - 7pm
La Californie Restaurant (Across from the Palais)

Share what you’ve heard and seen at Cannes with other industry leaders — and Ryan Seacrest. The libations will be tasty, the insights, delicious.

Contact Us

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iHeartMedia contact to learn more.