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Color Farm Media Teams Up With The Black Effect Podcast Network To Release Ground-Breaking, Narrative Podcast “Reparations: The Big Payback”

New podcast hosted by actress-writer-producer-activist Erika Alexander and filmmaker Whitney Dow probes into the burning topic of the day: reparations for Black Americans

NEW YORK – February 18, 2021 – Color Farm Media, the diversified media company behind last year’s critically acclaimed documentary film, John Lewis: Good Trouble, has partnered with Charlamagne Tha God’s and iHeartMedia’s The Black Effect Podcast Network to release a ground-breaking, narrative podcast, “Reparations: The Big Payback.” The podcast will debut today with new episodes airing every Thursday. Listeners can hear the first episode now on iHeartRadio and everywhere podcasts are heard.

“Reparations: The Big Payback” is co-hosted by actress, writer, producer, activist and Color Farm co-founder Erika Alexander and filmmaker Whitney Dow. Erika, a Black woman, and Whitney, a white man, bring dual perspectives and a shared creative control to their partnership. The pair use their unique storytelling skills and experiences to explore the argument for and against the controversial topic of reparations for Black Americans. The podcast also investigates the underlying racist architecture of modern businesses, laws, policies and institutions that have their roots in slavery. Guests on the podcast will include Rev. William Barber, Tom Steyer, Robin Rue Simmons, Gwen Carr, Saru Jayaraman and more.

“We’re thrilled to partner with Charlamagne Tha God and iHeartMedia to launch this important podcast at a critical juncture in the history of America,” said Alexander. “We sit on the precipice of an opportunity to heal America’s divide through leaning in to a greater understanding of the restorative powers of reparations.”

“I believe the need for true racial reconciliation is one the most pressing issues confronting our country today, and that an honest conversation about reparations is a critical component in beginning to heal the wounds of slavery,” said Dow. “I am excited to be part of that conversation and grateful to The Black Effect Podcast Network for giving Erika and me the opportunity to bring that conversation to the world.”

"Erika Alexander is brilliant. Anytime I can assist her in bringing any one of her visions to life it's a no brainer for me,” said Charlamagne Tha God. “There are so many conversations revolving around reparations and the case for Black Americans to have reparations, and hopefully this project adds to those conversations and makes people realize why reparations isn't just a request, but a necessary step for this country to take in order for it to atone for the sin of slavery and finally get to a real place of healing.”

Listen to “Reparations: The Big Payback” on iHeartRadio and follow the podcast to be alerted when new episodes are available.

About Color Farm Media

Self-described as the “Motown of film, television and podcasts,” Color Farm Media was launched in 2017 by actress-writer-producer-activist Erika Alexander (Living Single, Get Out, Wu-Tang: An American Saga, Run The World) and media/tech entrepreneur and activist Ben Arnon. Color Farm focuses on unique IP. They develop and produce premium-quality scripted and non-scripted content across all platforms. Color Farm’s mission is to bring greater equity and inclusion to media and to empower and elevate underrepresented, overlooked and undervalued voices.

About The Black Effect Podcast Network

The Black Effect Podcast Network is a transformative network founded by renowned cultural architect, executive producer, bestselling author, and media mogul Charlamagne Tha God. In a historic joint venture with the world’s number one commercial podcast publisher, iHeartMedia, Charlamagne and iHeartMedia created the groundbreaking first-ever Black Effect Podcast Network, celebrating the most important Black culture-shapers on the planet—in education, politics, entertainment, sports and pop culture. The Black Effect Podcast Network gives rise to emerging and established content creators and storytellers whose perspective and creative vision have been marginalized and overlooked while serving an audience that has been underserved. The Black Effect Podcast Network helps its partners define their place in culture through influence, ideas, and experiences that engage, inspire, inform and empower.

About iHeartMedia, Inc.

iHeartMedia (NASDAQ: IHRT) is the number one audio company in the United States, reaching nine out of 10 Americans every month. It consists of three business groups.

With its quarter of a billion monthly listeners, the iHeartMedia Multiplatform Group has a greater reach than any other media company in the U.S. Its leadership position in audio extends across multiple platforms, including more than 860 live broadcast stations in over 160 markets nationwide; its National Sales organization; and the company’s live and virtual events business. It also includes Premiere Networks, the industry’s largest Networks business, with its Total Traffic and Weather Network (TTWN); and BIN: Black Information Network, the first and only 24/7 national and local all news audio service for the Black community. iHeartMedia also leads the audio industry in analytics, targeting and attribution for its marketing partners with its SmartAudio suite of data targeting and attribution products using data from its massive consumer base.

The iHeartMedia Digital Audio Group includes the company’s fast-growing podcasting business -- iHeartMedia is the number one podcast publisher in downloads, unique listeners, revenue and earnings -- as well as its industry-leading iHeartRadio digital service, available across more than 250 platforms and 2,000 devices; the company’s digital sites, newsletters, digital services and programs; its digital advertising technology companies; and its audio industry-leading social media footprint.

The company’s Audio & Media Services reportable segment includes Katz Media Group, the nation’s largest media representation company, and RCS, the world's leading provider of broadcast and webcast software.

Visit iHeartMedia.com for more company information.