iHeartMedia Names Eric Hadley Senior Vice President Of Marketing

New York, NY – December 19, 2018 – iHeartMedia announced today that Eric Hadley has been named Senior Vice President of Marketing, effective immediately. Hadley will report to Gayle Troberman, Executive Vice President and Chief Marketing Officer for iHeartMedia.

Audio is a fast-growing category encompassing the scale of broadcast radio, which reaches a quarter of a billion monthly listeners, digital, podcasts, smart speakers, live events and more. In this newly created role, Hadley will utilize iHeartMedia’s position as the leading audio company in the United States to reimagine marketing for advertising partners. He will work closely with advertising partners advising them on their audio strategy, to ensure that clients understand how to best plan, buy, measure and optimize the audio experience.

“As the leader in audio, we understand more than anyone that we’re at a key moment when all things audio are growing,” said Troberman. “It’s important that we have someone who understands data, content, planning and creative. Eric's experience on the client, agency and media sides of the table will help us continue to lead the way with audio.”

Hadley is an experienced digital sales and marketing executive with roles spanning across a range of marketing and sales positions focusing on consumer, b2b and brand marketing and sales management for large companies, agencies and starts-ups. He has worked at Microsoft, The Weather Channel, Outbrain and most recently was the Chief Marketing Officer of the location marketing platform, GroundTruth. Hadley has been named an American Advertising Federation Hall of Achievement winner and an Ad Age Media Maven. In addition, his work has been recognized and named to top industry awards including the Effie awards and at Cannes Lions.

“I am excited to join the iHeartMedia team,” said Hadley. “As the leader in audio, iHeart has the complete offering needed to help marketers drive results. There are few companies today that have the daily reach and impact of iHeartMedia.”

About iHeartMedia

iHeartMedia is the number one audio company in the United States, reaching nine out of 10 Americans every month – and with its quarter of a billion monthly listeners, has a greater reach than any other media company in the U.S. The company’s leadership position in audio extends across multiple platforms including 850 live broadcast stations; streaming music, radio and on demand via its iHeartRadio digital service available across more than 250 platforms and 2,000 devices including smart speakers, digital auto dashes, tablets, wearables, smartphones, virtual assistants, TVs and gaming consoles; through its influencers; social; branded iconic live music events; and podcasts as the #1 commercial podcast publisher globally. iHeartMedia also leads the audio industry in analytics and attribution technology for its marketing partners, using data from its massive consumer base. iHeartMedia is a division of iHeartMedia, Inc. (PINK: IHRTQ). Visit iHeartMedia.com for more company information.