iHeartMedia’s My Cultura Podcast Network Launches “Sacred Lessons with Mike de la Rocha,” A Transformative New Podcast Redefining What It Means to Be a Man

Host de la Rocha will be joined each week by special guests including comedian Jerry Garcia, singer/songwriter Aloe Blacc, author Luis J. Rodriguez and more

Listen to the trailer HERE

LOS ANGELES — November 3, 2025 — iHeartMedia, the No. 1 podcast publisher globally according to Podtrac, and bestselling author Mike de la Rocha today announced the launch of “Sacred Lessons,” a groundbreaking new podcast exploring masculinity, healing and emotional transformation through raw, honest conversations with artists, athletes and community leaders. The new series will join My Cultura, iHeartMedia’s podcast network dedicated to elevating Latino voices and stories, beginning November 10, 2025 with new episodes released weekly on Mondays. Fans can listen to the trailer now, here

Hosted by USA Today bestselling author and artist Mike de la Rocha, “Sacred Lessons” will explore themes of brotherhood, belonging, fatherhood, forgiveness and generational healing. Whether navigating grief or seeking deeper purpose, “Sacred Lessons” will help listeners rediscover the power of love and community. In the first episode, de la Rocha will sit down with comedian Jerry Garcia, whose journey from Huntington Park stages to HBO and Netflix has made him one of today’s most relatable voices. Beyond the laughs, Garcia is a father of three boys whose humor bridges culture, family and healing. Together, they will explore how comedy helps men embrace vulnerability, how culture shapes storytelling and how fatherhood changes everything.

“In a culture that teaches men to hide their emotions, ‘Sacred Lessons’ invites listeners to release, reconnect and heal together,” says de la Rocha. “This show is about remembering that true strength begins with vulnerability and I’m proud to be launching this podcast with iHeartMedia’s My Cultura network to help listeners everywhere on this journey.”

"We live in a world that needs more spaces for vulnerable conversations,” said Leo Gomez, head of iHeartMedia’s My Cultura Podcast Network. “Creating more tools for men to heal isn’t just necessary, it’s how we build a better present and future. That’s why we loved the idea of making this show available through My Cultura, we need more people reflecting on their journeys and being open with others along the way. Having Mike, a legend in his own right, take the mic to help carry this mission forward is an honor."

Upcoming Guests

In addition to Jerry Garcia, the season will include cultural influencer and iHeartRadio host Curly Velasquez, author Luis J. Rodriguez, iconic photographer and director Estevan Oriol, World Champion hoop dancer Eric Michael Hernandez, professional skateboarder Steve Corona, award-winning artist Aloe Blacc and more. 

Download the show’s cover art HERE.

About Mike de la Rocha

Mike de la Rocha, a bestselling author, musician, and social entrepreneur, is known for his work in art, activism, and healing. He co-founded Revolve Impact and Tepito Coffee (with Homeboy Industries) and has been featured in TIME, Rolling Stone, and Billboard. Recognized by GOOD Magazine as a "Top 100 People Changing the World," de la Rocha connects creativity, culture, and community. 

About My Cultura Podcast Network

My Cultura, iHeartMedia’s podcast network dedicated to elevating Latino voices and stories, launched May 2021 in collaboration with Enrique Santos, iHeartMedia’s top-rated on-air personality and President and Chief Creative Officer of iHeartLatino. Since launch, the network has seen steady listener growth and has become home to more than 60 podcasts including hit series “Chiquis and Chill,” “Princess of South Beach,'' “Wrestling with Freddie,” “Sacred Scandal,” “Radio Ambulante,” “Magical Rewind,” “He Said, Ella Dijo with Eric Winter and Roselyn Sanchez,” “Enrique Santos Podcast,” “You vs You with Lex Borrero” and many more. In tandem with the network’s fourth anniversary this past June, it was announced that Eva Longoria and her studio Hyphenate Media Group joined actor, producer, entrepreneur and activist Wilmer Valderrama as stakeholders of My Cultura. Listeners can find the full catalog of My Cultura podcasts here.

About iHeartMedia, Inc.

iHeartMedia, Inc. [Nasdaq: IHRT] is the leading audio media company in America, with nine out of ten Americans listening to iHeart broadcast radio in every month. iHeart’s broadcast radio assets alone have a larger audience in the U.S. than any other media outlet; twice the size of the next largest broadcast radio company; and over four times the ad-enabled audience of the largest digital only audio service. iHeart is the largest podcast publisher according to Podtrac, with more downloads than the next two podcast publishers combined, has the most recognizable live events across all genres of music, has the number one social footprint among audio players, with five times more followers than the next audio media brand, and is the only fully integrated audio ad tech solution across broadcast, streaming and podcasts. The company continues to leverage its strong audience connection and unparalleled consumer reach to build new platforms, products and services. Visit iHeartMedia.com for more company information.