Smash Hit “Under the Influence” Shows How Social Media is Dominating Women’s Lives in Season Two of iHeartRadio Original Podcast

Season two premieres February 10 with new episodes releasing Thursdays

Listen to the first episode HERE

NEW YORK -- February 10, 2022 – iHeartMedia, the No. 1 podcast publisher globally according to Podtrac, announced today that the much-anticipated second season of the ground-breaking podcast “Under the Influence,” hosted by bestselling author, podcast creator, and award-winning journalist Jo Piazza launched today, February 10, with new episodes dropping every Thursday. In 2021 “Under the Influence” was named one of the best podcasts of 2021 by Time, Vanity Fair, and Mashable and has been lauded by The New York Times.

In season one, Piazza explored the effect that mom influencers have on society, taking listeners on a deep dive behind the scenes of the “Mom Internet” - examining the rise and power of MomInfluencers and how the commodification of motherhood has driven many mothers to the edge of their sanity. The response from listeners was overwhelming. Many parents took their children off Instagram after listening to season one and influencers chose to quit their very well-paying jobs after tuning in.

“The response to the first season of ‘Under the Influence’ was unlike anything I have ever seen,” said Piazza. “I still get hundreds of messages a day from women who are eager to know more about how social media has infiltrated every aspect of our lives and how to live a better life in relation to it.”

In the second season, Piazza wades back into the Instagram waters, bringing her keen reporter’s eye to the wider world of social media to show how social media impacts all areas of a woman's life – for better and for worse. She also reveals that social media content is often an attempt to make up for a lack of infrastructure women are rarely afforded. The first episode, airing February 10, will be a call to arms to all women to strike from Instagram and Facebook for a single day in order to show the tremendous power that women have on the Internet and how they can put themselves back in the driver’s seat.

Listeners will once again be captivated as Piazza examines the worlds of mental health influencing, adoption influencing, fertility influencing and more. Topics discussed will include: teachers turning to social media influencing to make extra money for classroom supplies and to supplement their meager incomes; the dangers of mental health influencers who are not licensed therapists; fertility influencers taking the place of doctors when it comes to advising women on how to get pregnant, the dangerous parasocial relationships that can grow between influencers and consumers and the terrifying ways that predators can use photographs of our children that are posted to Instagram.

“Under the Influence” is distributed by the iHeartPodcast Network and available everywhere podcasts are heard. Follow the show HERE to be alerted when new episodes post.

Editor’s Note:

Podcast cover art is available for download HERE. Use the below embed code to include the podcast audio player in your article.

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About iHeartMedia, Inc.

iHeartMedia (NASDAQ: IHRT) is the number one audio company in the United States, reaching nine out of 10 Americans every month. It consists of three business groups.

With its quarter of a billion monthly listeners, the iHeartMedia Multiplatform Group has a greater reach than any other media company in the U.S. Its leadership position in audio extends across multiple platforms, including more than 860 live broadcast stations in over 160 markets nationwide; its National Sales organization; and the company’s live and virtual events business. It also includes Premiere Networks, the industry’s largest Networks business, with its Total Traffic and Weather Network (TTWN); and BIN: Black Information Network, the first and only 24/7 national and local all news audio service for the Black community. iHeartMedia also leads the audio industry in analytics, targeting and attribution for its marketing partners with its SmartAudio suite of data targeting and attribution products using data from its massive consumer base.

The iHeartMedia Digital Audio Group includes the company’s fast-growing podcasting business -- iHeartMedia is the number one podcast publisher in downloads, unique listeners, revenue and earnings -- as well as its industry-leading iHeartRadio digital service, available across more than 250 platforms and 2,000 devices; the company’s digital sites, newsletters, digital services and programs; its digital advertising technology companies; and its audio industry-leading social media footprint.

The company’s Audio & Media Services reportable segment includes Katz Media Group, the nation’s largest media representation company, and RCS, the world's leading provider of broadcast and webcast software.

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