U.S. Figure Skating Names iHeartMedia an Official Partner Ahead of the 2026 Winter Games
Together they aim to grow the reach of Figure Skating nationwide
Colorado Springs, Colo. and New York – December 29, 2025 – U.S. Figure Skating, the national governing body of figure skating in the United States, today announced a new partnership with iHeartMedia (iHeart), the leading audio media company in America, as an official partner of the organization leading into the 2026 Winter Games. iHeart will deliver original audio storytelling, athlete-driven content and promotional support across its unmatched audio ecosystem, reaching more than a quarter of a billion listeners each month across its broadcast radio stations, podcasts, digital platforms, live events and more.
Through this partnership, iHeart will activate onsite at the ICE House in Milan, Italy from February 6–22, 2026 during the Winter Olympics, serving as a content studio and broadcast hub for iHeartRadio talent and creators. The activation will include:
- A dedicated iHeartPodcasts studio and broadcast space
- Exclusive athlete interviews in collaboration with U.S. Figure Skating for use across iHeart platforms
- Original, Olympic-themed audio storytelling designed to connect fans with the athletes, moments and stories surrounding the Games
“We are thrilled to be partnering with iHeartMedia in an exciting time for U.S. Figure Skating as we look ahead to the U.S. Championships and the Winter Games,” said Annie White, Chief Commercial Officer, U.S. Figure Skating. “As a company that shares our commitment to meaningful audience connection, iHeartMedia will help us amplify excitement around our athletes, our events and our national programs—including Learn to Skate USA® and SkateFest—across the country.”
In addition, iHeart will support U.S. Figure Skating through a multi-channel promotional campaign leading into the 2026 Prevagen U.S. Figure Skating Championships in St. Louis as well as the organization’s broader Olympic-year initiative, Leave Your Mark.
“We’re proud to partner with U.S. Figure Skating at such a pivotal moment for the sport,” said Michael Biondo, President of Business Development and Strategic Partnerships at iHeartMedia. “From original audio storytelling to on-site activation at the ICE House in Milan, this partnership allows us to spotlight the dedication, artistry and athleticism of these incredible athletes while bringing fans closer to the moments that define the journey to the Winter Games.”
iHeartRadio is also the exclusive audio partner for NBCUniversal’s coverage of the Milano Cortina Winter Games, providing audio support and original content on Olympic-themed podcasts and more. iHeartMedia continues to reinforce its role as a premier platform for sports storytelling—connecting fans, athletes, and communities through the power of audio.
About U.S. Figure Skating
U.S. Figure Skating is the national governing body for the sport of figure skating in the United States as recognized by the United States Olympic and Paralympic Committee and the International Skating Union. U.S. Figure Skating comprises more than 875 member clubs, collegiate clubs and high school teams, and more than 1,000 registered Learn to Skate USA® programs representing over 246,000 members. U.S. Figure Skating is charged with the development of the sport on all levels within the United States, including athletes, officials, sanctioning of events and exhibitions, and establishing the rules and guidelines by which the sport is governed.